Free Book: How to Predict Email Marketing Churn

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Are email subscribers or customers churning? What can we proactively do to avoid seeing customers slipping away?

Understanding what Churn is

Methods we followed and failed so you do not have to!

A guide me through the abyss of

vagueness

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Companies that trust Blendo

We tried stuff , we failed, we found what works and we wrote everything down.

Random Forest and Churn

Do Random Forest classifiers work?

Random Forest and Churn

Taking into

consideration the temporal nature of the data.

Time series and Churn

NBD/Pareto and Churn

Can NBD/Pareto help?

Random Forest and Churn

Taking it further into the ML world.

Recurrent Neural Networks and Churn

Happy Customers

James Sherwin, Business Intelligence @ The Medical

"Blendo does what it says it will do…moreover, the documentation is clear and the support is excellent. I’m only partially technical and had no problems with the setup."

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